Analysts are observing that many developing countries are beating their developed counterparts in the arena of green power generation. This raises the question of whether the green energy movement is the primary force stimulating discussions about sustainable business across Africa.

The African Continent is home to several of the world’s fastest growing economies. So, when the concept of growth arises, thoughts of sustainable development and responsible business must also be present.

The developing world represents more than 50% of the global total of investment in renewable energy. Energy-hungry developing nations are increasingly looking to renewables because of their growing affordability. In turn, this has increased the awareness and interest in renewable sources.

With its abundant natural resources, Africa can use renewable technologies as a means of accelerating its development. Countries are now able to build their way to energy security by investing in the capacity needed to manufacture the energy sources such as wind turbines, solar cells and other sources of energy. I welcome this idea in moving towards a world which embraces and explores the renewable energy sector in all areas of development.

The discussion of sustainable business has become prominent in my international network. I see the trend toward strengthening civil society across Africa,and believe that we must work together to this end, lending our voices across all sectors to deliver a cleaner world.

Africa contains some of the fastest growing companies in the world. Every region on the continent has something to offer, from natural resources to human capital. The continent is blossoming, teeming with a rising youth population and eager to develop into a global leader.

There is a new paradigm requiring the creation of long-term practices that respect the environment, and the prospects of future generations – whilst simultaneously preserving and improving profitability. I am confident that we will see sustainable businesses flourish in Africa in the years to come, and I’m keen to play a role in creating win/win/win scenarios for people, planet and profit.



Tomado del blog de Alessandro Bazzoni

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